How a media planner can save you money

A media planner can get things cheaper

Not only can a media planner give the best advice on how to reach the people you want to reach, but they can get it cheaper

Due to the fact that they do this quite a lot, media planning agencies build up relationships with people involved in a variety of media sectors and get a lot of practice at negotiating the best rates for booking the space for speaking to your market.

Not only that, but an accredited media buyer automatically gets discounts for booking media space in a huge number of advertising areas, which can bring the price down considerably in comparison to situations where the client organises everything themselves.

Leave a comment